I'm Jessica. I ran a few small businesses of my own before I ever ran anyone else's social media, which is how I know the feeling of finishing a beautiful project, getting it photographed, and then watching it sit on your phone for three weeks because there was never a spare moment to post it. I started JH Social Marketing in Nashville to be the extra set of hands most small businesses don't realize they're allowed to ask for.

Most of my work lives in the luxury home world, interior designers especially, along with architects, builders, and developers. I've worked in the design industry and I'm a genuine nerd about it, so I already speak the language. I know why the millwork took eleven weeks, why the paint had to be seen in afternoon light, and what your future clients are really looking for when they find you online. It means you're never correcting terminology in a caption or explaining your own work back to your marketing person.

The rest is consistency: showing up online in a way that looks like you, sounds like you, and stops feeling like one more thing on the list. I keep the roster small so every brand gets that, and while designers and builders are my bread and butter, I'll always make room for a small business I fall in love with.